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Lifecycle Marketing Analyst

Company: VirtualVocations
Location: Madison
Posted on: February 4, 2025

Job Description:

A company is looking for a Lifecycle Marketing Analyst to join their marketing team.



Key Responsibilities

Analyze customer journeys to identify patterns and opportunities for improvement
Track and report on the effectiveness of lifecycle marketing campaigns across various channels
Develop and refine customer segments for personalized marketing messages


Required Qualifications

Bachelor's Degree in Marketing, Business, Data Analytics, or related field
4+ years of experience in marketing analysis, lifecycle marketing, or CRM
Proficiency in data analysis tools such as SQL, Excel, and visualization tools
Experience with marketing automation platforms like Marketo or HubSpot
Familiarity with customer segmentation and data-driven marketing techniques

Keywords: VirtualVocations, Dubuque , Lifecycle Marketing Analyst, Professions , Madison, Iowa

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